WHAT?
This is an ad created for Daisy Sour Cream as to put a fun and current spin on the very well known sour cream brand. Daisy sour cream has been around for a long time and this ad aimed at bringing this brand to the forefront of "lifehacks ".
WHY?
Daisy sour cream brand already makes very good use of colors and vibrant messages about its products. Consequently, this artifact makes good use of that in order to engage with a younger audience.
HOW?
This ad would be displayed in magazines and it is easily shareable on social media as well making an even stronger case to the younger audience.